May 15, 2025

Natasha Joukovsky — On Recursion, Status Games & Manufactured Nonchalance (EP.268)

Strategy consultant turned writer Natasha Joukovsky joins me to discuss why bourgeois comfort is more conducive to writing than you think, why choice-plots make for better fiction, the eyerolling prevalence of manufactured nonchalance, our shared distaste for Atlantis Bahamas, and MUCH more!

I hope you enjoy this conversation as much as I did. For the full transcript, episode takeaways, and bucketloads of other goodies designed to make you go, “ Hmm, that’s interesting!”, check out our Substack .

Important Links:

Show Notes:

  • “You can do everything, just not at the same time”
  • It’s Recursion All the Way Down
  • Pretending to Read vs Actually Reading
  • Manufactured Nonchalance as a Status Signal
  • Counter-Signalling, Fake-Famous & Jim’s Cursed Trip to Atlantis Bahamas
  • On No-Choice Plots & Writing in Service of Beauty
  • The Self-Deception of Status Hunting
  • Why Bourgeois Comfort is More Conducive to Art Than You Think
  • Natasha’s Next Book
  • “We don’t do auctions”
  • Natasha as World Empress

Books Mentioned:

  • The Portrait of a Mirror; by Natasha Joukovsky
  • The novels of Jane Austen
  • Status Anxiety; by Alain de Botton
  • The Love Song of J. Alfred Prufrock (poem); by T.S. Eliot
  • Class: A Guide Through the American Status System; by Paul Fussell
  • Gödel, Escher, Bach: An Eternal Golden Braid; by Douglas R. Hofstadter
  • Ulysses; by James Joyce
  • Metamorphosis; by Franz Kafka
  • Beloved; by Toni Morrison
  • In Search of Lost Time (Remembrance of Things Past); by Marcel Proust
  • Collective Illusions; by Todd Rose
  • The Status Game; by Will Storr
  • Anna Karenina; by Leo Tolstoy
  • The Theory of the Leisure Class; by Thorstein Veblen
  • A Little Life; by Hanya Yanagihara